Hours after the champion gymnast withdrew from the Tokyo Games team competition, Jim spoke with Ad Age about the potential impact on her endorsement future. For those without a subscription, ESPN also picked up the story.
Jeff Hundley, CEO of the Allstate Sugar Bowl, addresses the many aspects of running a bowl organization in a time of changing market dynamics and the evolving college football landscape.
A recent JohnWallStreet article cogently summarized a festering situation in the relationship between sports rights holders and their brand partners: access to fan data and the critical insights that
At the same time it is riding a swelling tide of interest in women’s sports, the WNBA is also experiencing significant growth pains, not the least of which is the ability of teams to field a full rost