top of page
  • TicketManager “All-Access” Interview Series

How UKG Is Building Its Brand and Business Through Diverse Athlete Partnerships

Steve Gray, Group Vice President of Marketing for UKG, and Pete Falcone, Owner and CEO of JP Sports and Entertainment share the strategy and objectives behind the enterprise software giant’s athlete ambassador program, as well as how agency and client work together to achieve goals.

8 views0 comments

Recent Posts

See All

Bringing a New Partnership Platform to Market

Carl Thomas, Senior Vice President of Sales & Platform Development for ASM Global, discusses how the three-year-old company is creating opportunities for brands across the 350-plus venues it manages w


bottom of page