Gila River Gaming Is All In on Sports Marketing Strategy

TicketManager “All-Access” Interview Series

Jun 16, 2021

1 min read

Dominic Orozco, Chief Strategic Marketing Officer for Gila River Gaming Enterprises, makes the case for category exclusivity, naming rights and building long-lasting relationships with fans through sports partnerships.

https://www.youtube.com/watch?v=Wtg6W_V35JM&list=PLDpoP7e3jp1YSKtMWjLRhczl06zjpLQLH&index=1

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